Study Type

undergraduate

Admission semester

Summer and Winter Semester

Focus

Marketing, Management, Product Management, Textile Technology, Fashion Theory, Trend Analysis, Design Methodology, Communication, Business Administration, Trade Management

Annotation

FASHION-SPECIFIC SKILLS ARE COMBINED WITH BUSINESS KNOW-HOW MARKETING - MANAGEMENT - COMMERCIAL MANAGEMENT, E-COMMERCE, SUPPLY CHAIN MANAGEMENT - PRODUCT MANAGEMENT - HUMAN RESOURCES - BUSINESS ADMINISTRATION - COMMUNICATION - DESIGN METHODOLOGY - TREND ANALYSIS - TEXTILE TECHNOLOGY - FASHION THEORY - PRACTICE PROJECTS The Fashion and Design Management (B.A.) degree programme qualifies for management functions in the fashion, lifestyle and consumer goods industry. You will acquire analytical, communicative and creative skills. You will get to know the fashion market and its mechanisms, analyse international trends, understand textile design and technology, communicate brand specifics and successfully market products through different sales channels. Become a management expert for the creative industry. This course combines established theory with a high practical relevance - through internships, business cooperations and trade fair visits. In addition, you can complete an integrated semester abroad at the renowned Berkeley College in New York.

Admission modus

Without admission restriction

Admission requirements (Link)

Admission requirements

- General higher education entrance qualification or entrance qualification for universities of applied sciences - and a positive outcome of the selection procedure

Fees

750.00 EUR / Month

Fees (Link)

Registration fee of EUR 595